First of all, you need real bread, not the bland chemical concoction that bakers in Taiwan are tested on to get a license.
We have a long thread about bread. You can find artisan bakers, European bakeries, no gluten bakers, etc the choice is infinite. As long as you remember there is a choice and get out of 711 / Wellcome fare.
Please let us know which area you live in for further suggestions. I prefer On a German Bakeries but they may not be in your area, for example.