Ain't no Lie, Europe bye bye bye

They’re being redeployed to the Middle East where Trump will need all the boots on the ground he can get once he figures out how to break the news to the American people that occupation is the only option.

You’re on to something. Maybe to the UAE as the UAE joins the US to strengthen the Petro dollar even more? Maybe to Morocco and have a base right near Spanish claimed Ceuta…

Isn’t it about time Spain did away with its colonization of Morocco?

Europe sends hundreds of billions to the US every year in savings…

https://www.binance.com/en/square/post/35442272943673

Can this be stopped?!

Are Germans lazy? Or are they incentivized to be lazy and not procreate?

listen to a German voice that has already gotten 1.5 million views…check out the comments.

Smug Germany is having problems oh dear

If the UK had to take the Falklands back from Argentina today…could it?

I’d say embarrassingly NO

Could GB Gibraltar? ><

What happens as Europeans start to realize just how poor they have gotten?

Do Europeans know how bad a financial spot they are in?

The younger generation are starting to realize I think. They see the extraordinary wealth their age group can amass in the US with everyone’s preference on social media.

Europe has old money wealthy kids. But American youth are finding ways to build tremendous wealth I’ve not seen in my generation with new ways to generate wealth.

One of the biggest problems of why the UK continues to struggle is ironically its inability for its political class to tell this reality to the public. So the public expects things to run like the country has money but doesn’t and get upset when they don’t understand why there’s not more.

Europeans I talk to often being up health care costs, inequality, violent crimes, people working 3 jobs to keep above water. Those things exist, but they can obscure how extraordinarily productive and wealthy the U.S. economy became relative to Europe.

A mid level American professional today can often out-earn their European counterpart by a shocking margin after taxes, even accounting for healthcare costs they keep trying to say equalizes the gap.

Even when I was working in finance in London. I knew I could make at least 30% more take home after taxes for an equivalent job. Entry level finance positions in Italy I was looking at while doing my masters was not even half of what an equivalent salary for that position would be in the states.

One thing I think Europeans underestimate is how much harder it is to scale a business across Europe compared to the U.S., despite the “single market” branding.

As someone who actually opened a warehouse in Italy thinking it would give easier access to the wider EU market, the reality has been very different. Europe still feels extremely fragmented operationally, expensive shipping between countries, different languages, different customer habits, different compliance expectations, and endless labeling/regulatory complexity, especially in beauty and cosmetics.

I honestly am bitter against the EU because i feel mislead by their “single market” rhetoric

Italy itself has been growing really well for us where my warehouse is based, so I don’t regret that part, but expanding across the rest of Europe has been far harder than I expected.

It honestly made me realize why the U.S. remains so much more competitive economically. An American company can scale across a huge market far more easily than a European one can across the EU in practice.

That experience really opened my eyes to one of the many reasons why the wealth gap is increasing.

I could go on days and days giving you real examples of the things we had to do to operate a business in the EU that’s absolutely so unfriendly to businesses. No wonder many of the founders and billionaires that build their wealth are European born that decided to build wealth outside of Europe.

Thank you and yes that had been my experience as well.

The fact is that the Euro and the whole EU experiment is more political than economic.

I mean..why the heck would Italy attach its economy to Germany? They have two different economic philosophies and come from two very different cultures.

Just as an example. For work I travel a lot. I enter Italy and my passport doesn’t get stamped. Then I go to Germany to exit and I always end up losing thirty minutes at customs because the Germans can’t find my entry stamp. You’d think they’d share my information as I travel through Europe!

Bulgaria has just joined the Euro…but now their government has lost the ability to devalue their currency for the hard times (as in 96,97)…and have attached their economy to Germany’s

What happens to the whole of Europe as Germany decides to pump more euros into the system?

I don’t know much about the EU other than where to go for good food, drinks and a jolly good time, but this much I could have told you.

At the end of the day it’s a question of whether you can still make a decent return on your investment, despite the friction. Otherwise it’s time to pack up and move the business to Texas!

Brings me back to my sanitary and phyto-sanitary days as a negotiator :laughing:

Exactly…exactly…

The great thing about Italy is our fixed cost is a joke. Our rent is 2.5k because the landlord is a friend of my partner’s. Our accountant is also free as they are close friends. Basically it costs us nothing to run a business there because we are in a small town and well connected. We are growing in revenue month by month steadily. But it’s likely the upside is less than I expected with the idea of selling across the EU. We can still make it a 7 figure business in Italy but our liabilities are low. I don’t see us becoming an 8 figure business but that is fine tbh.

Anybody who grew up in the EU/Europe would know this Andrew. Europe (not necessarily the ‘EU’) is divided into cultural and language spheres, always has been. Used to be much much worse, at least the EU allows freedom of movement of people and goods and harmonisation of many regulations e.g. medical devices, food certification . We speak dozens of languages and there are dozens of cultures to navigate.

Depending on the product but especially those with a technical component or brand you need to set up close to your market in most parts of the world including in Europe. Local service team, local marketing , local sales etc, many countries deal with this by appointing dealers and agents. That is a skill in and of itself. So in Scandinavia you’d appoint a dealer that can handle a few countries there but at minimum Sweden, another for Benelux, one for Spain, one for Germany , one for Portugal, one for UK and Ireland. No mystery. If not dealer you’ll have to find a part-time or full time sales for some of those territories.

Yip, it is a 600 million affluent market, which although having free trade, has natural technical barriers. It’s what I never understood about anti-EU folks. Regardless of what one thinks of the EU as a political construction, and its migration policy for immigrants outside the EU, the view that the masses will move over to the next member state is not always feasible work wise or a cultural fit. Make mobility incumbent on having a job or signing a cultural integration pledge :disguised_face:

Yes, my EU competitors use resellers.

But here’s the thing, doing that is really a different sector of the business than us selling it. Now I’m managing 2 types of businesses and I lose control over the experience. I hate this so much.

I feel like if we need to spend more energy, I rather just keep the Italy operation an Italy operation but if someone from France wants to buy it, they can. But I can’t compete with a French brand because shipping across the EU still has friction and is not cheap.

I also really hate how the EU removed VAT competition for ecommerce. They won’t let you set up in a lower VAT member state and collect the VAT due to that country, added more friction and cost to us to manage the new way of having to collect French VAT if I ship to France and so on.

I would rather just move more into the US if I think about it. I can sell from Texas just as easily to Florida or California like I was based there if I’m honest than to put much more effort trying to communicate with 26 other distributors and making sure they are keeping our company standards.

https://paulkrugman.substack.com/p/is-europe-in-economic-decline?utm_source=post-email-title&publication_id=277517&post_id=197093617&utm_campaign=email-post-title&isFreemail=false&r=2fkxxo&triedRedirect=true&utm_medium=email

“Granted, what would you expect from an Epstein pal, stablecoin profiteer, Trump minion like Lutnick?”

Anti-Trump tripe. Not worth the time to be read for those who actually want to learn something other than the anti Europe sentiment is all evil evil.

I’ll be going back to Europe soon

That probably makes a lot of sense if your objective is to maximize your business success. Europe is for lifestyle, US is for making money.

So I talked about how I predict Europeans will be making another wave to America soon enough.

How can I say this? Well…European money is leaving Europe for America and has been for a while now.

https://theportugalpost.com/posts/europes-capital-crisis-why-billions-flow-to-america-instead-of-home

I suspect once immigration in America is shifted from to benefit value adding immigrants like most Europeans have shown to be then we will see incentives for them to come to their new home.