The only one who can read the translation of the name that’s written on the label 
It’s not translated there. 
The little square label on the bottle is about the meaning of “Stiuireadair” though
I see it now. The name of the whiskey isn’t translated though.
I would have guessed steerer, but they say helmsman, sounds like a translation to me?
It sounds like a bit of a bullshit name alright. 
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Sounds like one of the made up ones, but I’d guess its actually authentic
Is it The Arse of the Hole?
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it means “Arse of the River”
(you got that pretty close!)
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I was torn between The Whole of the Arse.
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I’ve got a smart reply for that, but I’m going to refrain from saying it. 
I saw the crescent. You saw the whole of the arse?
ha ha ha, Ok, you win
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Back on topic…
Why Bushmills is the only Irish whiskey in most bars in the NE US…
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The Italians, who would have thought!
talking about the meaning of the Irish names of whiskies isnt relevant in a thread about Irish Whiskey?
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Are we discussing Scottish Gaelic or Irish Scotch?
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Italians??
The last 17 posts are about Scotch
All those Italian guys in the clip you posted? 
There’s no Italians
Where did you get Italians??
Irish
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Nope, not buying, all Italians. Coming over here, drinking our whiskey… 