BBC World most trusted channel: IATS survey
MUMBAI: BBC World has been rated as the most trusted international news channel, according to International Air Travellers Survey (IATS), Global 2005.
BBC won with 46 per cent among those surveyed voting for it, ahead of TV5 (, CNBC, Bloomberg and CNN.
The survey was conducted across 25 major airports, investigating international travellers’ consumption of global television channels and publications.
When asked about their most recent television viewing, 9.8 per cent of international travellers surveyed had watched BBC World the previous day, 18.3 per cent in the last week and 25.8 per cent in the last month. As evidence of BBC World