Woke marketing is clearly working. I suppose most people don’t think when they buy stuff, so just getting the word Gillette in their brains is all that’s needed.
P&G reported a net loss of about $5.24 billion, or $2.12 per share, for the quarter ended June 30, due to an $8 billion non-cash writedown of Gillette.
P&G said the writedown was due primarily to foreign exchange fluctuations, increased competition over the past three years, and a shrinking market for blades and razors as consumers in developed markets shave less frequently
yea theres all types of privilege or reasons people will treat others differently.
being good looking and having big tits is certainly a privilege or instagram is lying to me…
The marketing experts in Gillette “expect brands to do more than just selling products”, so they took the brave decision to tell their customers to stop being such awful people.
It looks like they’ve successfully managed to stop selling so many products. It’s revealing how they are explaining this as a consequence of an overall shrinking razor market over the past 3 years - when their share of the US market has fallen from 53% to 47.3% over the past year. Yes, the overall market is shrinking but they’ve also somehow managed to reduce their share of it by over 10%. What could have caused that?
I get the feeling some senior Gillette executives may be sweating at the moment.