Posting for a friend, and also curious. As a brand, a product, is this “OK”?
The brand is sold by Europeans.
I have 2 thoughts. Conflicting. I can see people being upset and sensitive by a white person making a cartoon, about a race their race decimated, for profit.
On the flip side, it is a cartoon and frankly i couldnt care less on something so innocent.
But some people do get triggered by this. And this does seem valid to be fair. So, what do you think?
White Euro company using a cartoon depicting North American first nations for their product image. Cool, or not cool?
As noted above, in the current climate it is definitely not ok
At the same time, it isn’t explicitly offensive
At still the same time, why this logo? Coffee comes from Africa, and isn’t grown in North America. An Ethiopian cartoon goat would make way more sense as a logo.
So, not not offensive, not offensive, not a good logo anyways.
It depends. Is this company trying to avoid trouble down the road? It is a caricature and in a modern woke culture not ok in the US, or even many European countries, I would say. Personally, I think it is fine.
Proposing that kind of logo in Canada, these days, would get you fired pretty fast. Unless you convince them you’re on drugs – maybe then you could get a reprieve.
I’m not offended. I imagine some might be though, and I think it’s a shit, outdated logo.
I wouldn’t even immediately identify the weirdly drawn face as Native American either, tbh, especially on a product that has little to do with Native Americans. I’ve seen “better” drawings of stereotypes.